How This Technology Works
This dual-channel system helps you reach high-value prospects at two critical moments:
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Before they ever visit your site, while they’re actively researching your services.
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After they leave your site without converting, giving you a second chance to re-engage.
It’s designed to increase lead quality, improve conversion rates, and reduce overall acquisition costs — without requiring changes to your current marketing campaigns.
Intent-Based Lead Generation
TLDR:
Identifies real people actively researching your services based on online behavior, filtered by financial and demographic criteria. Verified leads are delivered to you every few days, ready for immediate follow-up.
How it works:
This system monitors public online behavior across the web to find people who are showing buying intent for your specific services. Then, targeting filters are applied to ensure quality.
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Real-Time Intent Signals: Tracks behavior like searches, content engagement, and site visits based on keywords relevant to your offering (e.g., “small business tax strategies” or “best life insurance for families”).
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Custom Filtering: You choose your targeting parameters — such as income, net worth, homeowner status, credit, and more.
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Verified Contact Data: Every lead is validated for accuracy and compliance before being delivered.
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Frequent Lead Updates: New records are refreshed and delivered every three days, so your team always has fresh, in-market prospects.
Instead of cold lists, you’re reaching people who are actively researching what you sell — while competitors are still waiting for them to convert.
Website Visitor Identification
TLDR:
Resolves 15–25% of anonymous website visitors into verified contacts for CRM, sales outreach, or remarketing — sometimes more, depending on traffic source and visitor behavior.
How it works:
When visitors land on your website but don’t convert, this system attempts to identify and enrich them for follow-up.
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Privacy-Compliant Identity Matching: When someone visits your site, the system checks for a match to a verified contact in a national identity graph.
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Typical Match Rates: Identification rates are typically between 15–25%, and can exceed 30% on high-quality traffic (such as U.S.-based or traffic from known channels like email or paid ads).
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Behavioral Data: Identified leads can include information about what pages were viewed, links clicked, and how long the visitor stayed — helping your team prioritize and personalize follow-up.
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CRM and Ad Integration: Once identified, these records can be pushed directly into your CRM, routed to your sales team, or used in compliant remarketing campaigns.
You’re no longer losing warm prospects who visit your site — even if they don’t fill out a form.
Why This Approach Works
By combining proactive outbound intent data with passive site visitor resolution, you get a complete system that:
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Brings in new, high-intent prospects who haven’t yet visited your site
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Captures qualified visitors who showed interest but didn’t convert
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Increases ROI on your existing traffic, ad spend, and content investments
This system enhances — rather than replaces — your current marketing efforts by adding more qualified leads into the funnel, at lower cost.
Impact on Acquisition Costs and Lifetime Value
Lower Customer Acquisition Cost (CAC):
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Leads are pre-qualified by both intent and financial fit, reducing wasted outreach.
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Reclaims value from traffic you’ve already paid to drive to your site.
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Accelerates speed-to-contact, which improves conversion rates.
Higher Lifetime Value (LTV):
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High-intent leads tend to convert faster and stay longer.
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Financially qualified buyers are more likely to purchase higher-value services and renew over time.
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Re-engaging warm visitors builds familiarity and trust early in the buyer journey.
Summary
This system doesn’t just add more leads — it improves the entire economics of your pipeline:
Higher quality in. Better conversion through. Greater value out.